In my humble opinion, I think any social media manager for other smartphone brands should be obligated to use their smartphones to post on social media as this is becoming more unbearable to those of us who have defended Android smartphones our entire lives.
Initially, it was Gal Gadot hyping up a Huawei smartphone via an iPhone, then a Samsung official account, and now a Google Pixel official account.
The story goes like this…last Tuesday, Apple revealed a number of cool gadgets such as its M2 iPad Pro, iPad 10, and a new-gen Apple TV 4K.
However, the company’s CEO Tim Cook posted the hashtag #TakeNote on Twitter before the unveiling in an attempt to get things hyped up for the forthcoming products.
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Google Pixel team on the other hand decided to throw shade on the unveiling thing unbeknownst to the account manager that his identity would be revealed.
I mean how do you explain tweeting for a Google Pixel product – meaning you probably work at Google but you use an iPhone. At least, Google should have made provision for social media managers to use only Pixel-branded devices whenever they want to post content on social media.
Anyway, the Pixel social media account manager was caught by a renowned graphic designer Ian Zelbo before the tweet was deleted in place of another one.
In the tweet, now deleted and re-posted, the Google Pixel US account was replying to Tim Cook with the following phrase:
“Hmmmm Okay, I See You. #TakeNote @NBA fans… #TeamPixel is here to get you closer to your favorite team – tell us yours and we might be able to make your NBA Tip-Off even better.
While the Pixel smartphones are big enough and well-respected in the smartphone industry, I think that is a bad PR for the brand itself.
One thing for sure is that the majority of smartphone users in the United States use iPhones. Android-based devices aren’t so common in the country so it’s not really surprising.
But this might be a stab in the back for many Pixel fans and lovers who would defend their products before fellow iPhone users.
Also, it’s unfair to mock your competitor while using their products even though it’s fair to say that nothing is wrong with using their products in the first place. It is supposed to help you understand how they do their things and how you can improve yours.
Later the Google Pixel US account deleted the tweet and re-posted the tweet on “Twitter for Web.”
I just think it’s unfair for brands to be paying millions to ambassadors who don’t use or respect the products they are being paid to promote.
Remember 10 years ago when football superstar Ronaldinho lost a massive deal with Coca-Cola after he was spotted in an interview sipping a rival’s soda (Pepsi)? That little sip cost him about US$1.5 million.